Baseball just hits different at Wrigley. The energy, the noise, the mustard dripping off a Cubby Dog, the crowd exploding after a Belli Bomb, 41,000 fans singing

in sync—it’s something you just have to feel in person.

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You can’t stream it. You can’t scroll past it. It doesn’t hit the same on TV or on your phone.

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That’s the idea behind Be Here For It—a campaign that shows why some things just aren’t as good at home. We brought it to life with 3 spots that contrast watching

from your couch with being there at Wrigley, plus a full digital and offline campaign built to work across any platform.

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Because no matter how you spin it, nothing beats being there.

year: 2025